Founder

FORWARD COLLECTIVE founder, Jenna Greene has spent the past twelve years of her career as a marketing and media strategist with a focus on social responsibility. Jenna has an eye for understanding how the intersection of philanthropy, entertainment and business can bring about lasting impact. Jenna conceptualizes and implements large-scale national movements and socially responsible branding strategies aimed at building awareness, revenue generation and action around a shared purpose. With Forward Collective, she has worked with brands and organizations including the Los Angeles Clippers, Dow Jones, Los Angeles Dodgers Foundation and Easterseals Southern California. Jenna has also spearheaded strategic activations at the Sundance Film Festival and South by Southwest.

Prior to Forward Collective, Jenna led marketing and strategic planning for top national nonprofit and corporate clients including the United Nations Foundation, Alzheimer’s Association, Easterseals and PBS SoCaL. Past brand partnerships included companies such as The Dollar Shave Club, Warner Bros., ABC and The Hollywood Reporter. Jenna has developed and produced celebrity driven public awareness initiatives that involved media and distribution planning and worked with shows and films such as Speechless, Criminal Minds, Playing House and How To Be Single.